Clear Goals Come Before PR

Submitted by Jonathan Keiler (United States), Aug 18, 2006 at 10:00

There is certainly a lot of truth to what Mr. Pipes says. The real issue is not necessarily who appears stronger or weaker--after all, Hezbollah plays both sides of that game, victim and conqueror at once--but at least to have coherent and consistent goals in the conflict, and a PR game-plan to match. Hezbollah had this. Israel did not.

Israel's goals in the war were never clear, and shifted constantly with the ebb and flow of battle. Israeli leaders and spokesmen constantly contradicted each other, while the entire campaign was mired in indecision and vacilation. It's hard to be "on message" in such circumstances.

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